by Jim Yih | Social Media
I just heard Amber MacArthur speak for the first time. She has branded herself as a social media expert and I can see why she has become so successful at it. This particular session was delivered to a group of successful financial professionals. Some were...
by Jim Yih | Marketing, Social Media
So you have a website. Great! Most advisors websites are merely corporate brochures that never change. Others are mere templates and look like hundreds of other websites with a different logo and a different picture. Your website is your new business card. There...
by Jim Yih | Marketing, Technology
I spend a lot of time on the internet looking at websites and lately, I have been looking at personal finance blogs with a real keen interest. What I’ve noticed about these blog sites is I am attracted to the “ABOUT” page and then realized that this...
by Jim Yih | Social Media
Firstly, please know that I am not a facebook expert, nor am I an authority on how to use facebook. I am a facebook user like most of you. I’m not a “sign onto face book everyday” type of user. I usually check things out when people send me messages or I’m reminded...
by Jim Yih | Social Media
I just read an article from Mitch Joel at Twist Image who is well recognized in the social media circles. He posed the question: What is the best way to grow an audience and build your community? Is it a Facebook page? Is it Twitter? Is it posting a video to...
by Jim Yih | Practice Management
The worst person to run a financial advising business is a financial advisor. Does this statement seem odd to you? Shouldn’t the only person to run a financial advising business be a financial advisor? Here’s my point. The principles to running a...